USE SHORT WORDS IN SIMPLE SENTENCES TO INSPIRE AN AUDIENCE
Most people, even those who give lots of speeches, will tell you that a good speech is a blend of strong content and an engaging delivery. But if you rely on just content and delivery, odds are that your audience …
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HOW TO MAKE SURE YOUR MESSAGE WILL DO THE JOB
Back when I was doing writing workshops, I would run people through an exercise that often caught them by surprise. I want to share it with you. I would go around the room and have people tell me the most famous quotes …
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WHAT YOU CAN LEARN FROM THE SIMPLE ELEGANCE OF STEVE JOBS’ WORDS
In June 2005, Steve Jobs found himself standing before the soon-to-be graduates at Stanford University. He gave a speech that many say set him apart from most other admired business leaders. It was a talk that fixed his place as the …
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IF STRING THEORY CAN USE SIMPLE WORDS, SO CAN YOUR NEWS RELEASE
As I talk with people about the need to simplify what they say or write, the push back that I often hear goes like this: “I like what you’re saying in theory, Wiley, but I work in a technical field. …
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JESUS KNEW THE KEY TO A GOOD SPEECH: USE 1-SYLLABLE WORDS
Few would argue that the Sermon on the Mount is one of the most inspirational speeches of all time. This being the Lenten season, I thought it might be fun to see how it measures up for its word choices. …
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